Nike пуска маратонки с чип NFC

© nike.com
След Adidas и американците са готови да предложат спортни обувки с нови функции
Компанията за спортни стоки Nike в момента се занимава с тестването на смарт маратонки. В новия модел ще има поставен NFC-чип, който ще позволи да се установи връзка със смартфона с помощта на приложение.
Чипът Nike Connect ще бъде поставен в неотдавна пуснатия модел маратонки AF1 NikeConnect QS NYC. Той е посветен на уличната култура в Ню Йорк.
Ако доближите смартфона към обувките с чип, на устройството ще се отвори календара, а също така и ще видите поканите за събития на Nike.
Този модел маратонки ще бъде представен до края на април тази година. Не е известна обаче цената им.
Припомняме, че до този момент Nike използва чипове Nike Connect по време на производството на джъмпери със символа на NBA. И тови случай чипът позволяваше да се свърже с устройство и даваше достъп до събития на компанията.
Трябва да отбележим, че американците не са първите, които внедряват NFC в своята продукция. Основният конкурент на Nike – германската компанията Adidas, още през 2013 г. пуснаха маратонки с чип.
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